AthleteCult

Privacy Policy

Last Updated: February 13, 2026

Our Privacy Philosophy

This Privacy Policy ("Policy") explains how AthleteCult ("AthleteCult", "we", "us", "our") collects, uses, shares, and protects information when you access or use our website and related services (collectively, the "Platform").

We build AthleteCult with privacy-by-design: we collect the minimum information needed to run the Platform, improve the experience, and keep it secure.

By using the Platform, you confirm that you have read and understood this Policy and agree to the processing of your information as described here. If you do not agree, please do not use the Platform.

What AthleteCult Does

AthleteCult helps users discover sports events, view event details, access training content, and connect with clubs and experts. Many event "Register" actions may redirect you to an organizer's official website for registration.

Login is mandatory to use the Platform.

Information We Collect

1. Information You Provide to Us

a) Account information (required):

  • Email address (required)
  • Authentication data (e.g., password hash or third-party login token)

We do not require your phone number for account creation.

b) Detailed Profile Information (Optional):

To enhance your experience and ensure event safety, you may optionally provide:

  • Personal: Date of birth, gender, nationality, occupation, and organization.
  • Physical/Medical: Blood group, medical conditions, allergies, medications, and T-shirt size.
  • Contact & Safety: Phone number and emergency contact details (name, phone, relation).
  • Address: Full address details (Line 1, Line 2, City, State, and Pincode).

c) Communications:

If you contact us, we collect the information you share in your message.

2. Information We Automatically Collect

a) Usage data:

Pages you view, filters you use, event links clicked, and feature interactions.

b) Device & log data:

IP address, browser type, device info, timestamps, and error logs.

c) Cookies and similar technologies:

We use cookies/local storage for:

  • Login/session management (required)
  • Security (required)
  • Preferences (optional)
  • Analytics (optional—see below)

Analytics

We use Google Analytics to understand how the Platform is used and improve performance (for example: which pages are visited most, what filters are used, and where users drop off).

When enabled:

  • Analytics may collect device and usage information (not your password)
  • We use analytics to improve stability, UX, and product decisions
  • We provide cookie consent controls for analytics cookies
  • We do not use analytics to sell your personal data

How We Use Information

We use information to:

  • Run the Platform (create accounts, authenticate users, maintain sessions)
  • Provide features (event discovery, event detail pages, training content, clubs, experts)
  • Improve and debug (analytics, crash/error monitoring, performance)
  • Safety & security (prevent spam, abuse, fraud, and unauthorized access)
  • Communicate (service emails like login/security notifications; optional updates if you opt-in)

Third-Party Links & Event Organizers

  • Event "Register" buttons may redirect you to third-party organizer websites.
  • Data Sharing for Registrations: When you register for an event hosted on our platform, we may share your registration data (including name, email, phone, and relevant medical/emergency info) with the event organizer to facilitate the event and ensure participant safety.
  • Organizers are independent data controllers for the information they receive. Their privacy practices are governed by their own policies.
  • AthleteCult is not responsible for the privacy practices of third-party sites or organizers.
  • Please review the organizer's policy before providing additional information or payment details.

Sharing & Disclosure

We do not sell your personal information.

We may share information only:

  • With service providers who help us operate the Platform (hosting, email delivery, analytics, monitoring), bound by confidentiality and limited-use obligations
  • For legal and safety reasons (to comply with law, prevent abuse, protect rights/safety)
  • In business transfers (e.g., acquisition/merger), with appropriate safeguards

Data Security

We use industry-standard security measures such as:

  • Encrypted traffic (HTTPS/TLS)
  • Access controls and least-privilege permissions
  • Secure storage and operational monitoring
  • Separation of dev and production environments

No method is 100% secure, but we work continuously to reduce risk.

Data Retention

We keep your data only as long as needed to:

  • Provide the Platform
  • Maintain security logs and prevent abuse
  • Comply with legal obligations (if/when applicable)

You can request account deletion; some limited data may be retained for security, fraud prevention, or compliance where required.

Your Rights & Choices

Depending on your location and applicable laws, you may request:

  • Access to your data
  • Correction of inaccurate data
  • Deletion of your account/data
  • Withdrawal of consent (where processing is consent-based)
  • Opt-out of non-essential cookies/analytics

Children's Data

AthleteCult is not intended for children and we do not knowingly collect children's data.

International Data Transfers

Your data may be processed in countries where our infrastructure or service providers operate. We take reasonable steps to ensure appropriate safeguards are in place.

Changes to this Policy

We may update this Policy. Material changes will be posted on the Platform (and may be communicated via email if appropriate).

Contact Us

For privacy questions or requests:
Email: admin@athletecult.com